Cottenelle: Osheaga VIP Washroom
Agency: Rooftop Agency
Partners: Ogilvy and Front Row Center
Camera: Brent Kore
The Problem: It's no secret that the washrooms at music festivals is one of the worst aspects; they are stinky, dirty, the lines are horrible and they always run out of toilet paper.
The Solution: Cottenelle activated a VIP over the top washroom area that featured all the comforts of home along with a clean atmosphere, fast lines and limitless wet wipes.